by Donald Hood
Published Mon, Sep 18th 2017, 12:27 | Food
1888 PressRelease - 10% of proceeds from Muffaletta and Mac & Cheese balls are donated to Mural Arts on M&M Mondays.
Philadelphia, PA-NJ - Monument Lab is a citywide conversation over nine weeks about history, memory, and our collective future, kicking off September 16 through November 19. “The project's goal is to encourage visitors to challenge our way of thinking of what monuments represent,” says Paul Farber, Artistic Director of Monument Lab.
When Bill Beck reached out to Mural Arts with this unique M&M Monday proposal, the staff was immediately on board. Many of Chef Beck's staff are engaged in the local arts community and follow Mural Arts' social media accounts. What better partnership can there be than to invite people to enjoy a delicious Cajun meal and join a citywide conversation about history, memory and our collective future. It’s all for a great cause!
In addition to the 10% of sales from the M&M Monday special, Beck's Café will be utilizing the hashtag #M&MMonday and #MonumentLab to promote its effort and raise awareness for this project. Beck's is also offering Mural Arts an Artists Appreciation luncheon or reception . . . a catered event at cost.
Beck's is estimating it will raise between $2,000-$4,000 in proceeds for Mural Arts.
About Beck’s Cajun Café
Beck's Cajun Café is a family owned business run by Bill Beck. The Beck family has a history of caring about and investing in their employees, customers, and the local community. #BecksGives is Bill's way to bring about participation and awareness while supporting the immediate needs of Philadelphia's communities on a personal level. The partnership with the Mural Arts is the second in a line of upcoming initiatives for the #BecksGives campaign. Beck's Cajun Café's unique menu creates exotic Cajun and Creole favorites, prepared with authentic ingredients from The Big Easy. Since 2009, the café has called the Reading Terminal Market home, with a second location in Philadelphia's 30th Street Station.
Mural Arts Philadelphia is the nation’s largest public art program, dedicated to the belief that art ignites change. For over 30 years, Mural Arts has united artists and communities through a collaborative and equitable process, creating nearly 4,000 artworks that have transformed public spaces and individual lives. Mural Arts aims to empower people, stimulate dialogue, and build bridges to understanding with projects that attract artists from Philadelphia and around the world, and programs that focus on youth education, restorative justice, mental health and wellness, and public art and its preservation. Popular mural tours offer a firsthand glimpse into the inspiring stories behind Mural Arts’ iconic and unparalleled collection, which has earned Philadelphia worldwide recognition as the “City of Murals.” For more information, call 215-685-0750 or visit muralarts.org.